Professional Biography
The full executive story — customer, transformation, engineering and quality leadership.
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Publisher & Author · Executive Clarity
Andreas BORN
SAP Cloud ERP & Business AI transformation · Strategic customers
Andreas turns SAP Cloud ERP and Business AI into outcomes boards can sign. SAP Vice President on three continents — Palo Alto, Switzerland, Singapore and the UK — strategic accounts such as Nestlé, Standard Chartered, PETRONAS, Barclays and HSBC, around CHF 50M commercial responsibility and programmes of up to 1,000 people. Publisher of the independent SAP publishing platform sapperment.
25+ yearsGlobal technology leadership
5 continentsDE · ZA · US · BR · CH · SG · UK
SAP Vice PresidentCustomer Success & Cloud Transformation
Executive proof points
Leadership that shipped, worldwide
A record built in executive customer leadership, cloud transformation, global engineering and software quality governance — for some of the world's largest enterprises.
Global engineering leadership — Enterprise architecture and global template & rollout for Siemens AG; R/2→R/3 consolidation of 250+ productive systems.
Software quality & governance — SAP Vice President, Quality, Governance & Production; oversaw quality programmes for Cloud, Mobile & Sybase.
Silicon Valley engineering — Leadership in SAP's US organisation, including SAP Labs, on innovation and platform quality.
Executive customer leadership — Account P&L and executive sponsorship for Nestlé, Swiss Post, Standard Chartered, PETRONAS, Barclays, Santander, HSBC.
Mission-critical resolution — Closed five multi-million-dollar global escalations (Warner Bros., Sony, Adobe, Intel, Apple).
Independent authority — Publisher of sapperment; four newsletters and the Executive Clarity decision series.
SAP from every angle that touches a customer
R/2 ImplementedRolled outConsolidatedUpgradedMergedCarved outMigratedSupportedSoldDe-escalated SAP Cloud ERP
Product
How SAP develops
Vice President, Development Production Programmes, Cloud & Mobile at SAP Labs Palo Alto: partner platform validation and release recommendations for Cloud, Mobile and Database, programmes of up to 1,000 people. Ariba, SuccessFactors, Fieldglass and Sybase integration.
Support
How support works
Global Escalation Manager: five board-level escalations, production-down and endangered go-live situations de-escalated commercially and technically, reporting to the SAP Executive Board.
Services
How outcomes are delivered
Siemens global template (Spiridon): 40+ implementations and rollouts, 250+ productive R/3 systems consolidated. Telkom South Africa: 120 SAP staff on the New General Ledger programme.
Sales
How SAP sells all three
235% of quota (Winners’ Circle 2021), largest deal US$19.5M, CHF 50M account P&L. Premium Engagement Sales for Nike, Microsoft and T-Mobile; global accounts Barclays, Santander and HSBC. Today he sells Sell, Build and Service from the partner side.
The fit framework
KYC and the ideal KYR
sapperment describes roles and people in the same four boxes, so they can be laid side by side — Know your role, know your candidate. Here are both sheets for this profile: the KYC with its proof, and the ideal KYR it fits.
The candidate · KYC
What I bring, with proof
What I bring, with proof
Revenue proof
235% of quota (Winners' Circle 2021), largest deal US$19.5M, CHF 50M account P&L.
Every seat at the SAP table
Nearly a decade as the customer at Siemens, nearly 17 years at SAP, the partner side since 2024.
Growth and turnaround
Unit revenue grown 27x in three years; a partner practice built from zero to SAP Gold.
Board-level resolution
Global escalations reporting to the SAP Executive Board; VP at SAP Labs, Palo Alto; classified by SAP as a multinational executive (EB-1C).
Where I am still growing
The newest seat
The partner side is the newest of the three: held since 2024, the proof still compounding.
Agentic-AI governance
At production scale: new ground for the whole industry.
The product loop
Influence proven at board level; formal end-to-end ownership of a customer-to-product loop is the next step.
A young platform
Publishing independently since 2026, growing monthly.
Where I create most value
The ECC-exit wave
Decisions at the largest accounts, seen from all three seats.
Cloud ERP businesses
Building, growing or turning around an SAP Cloud ERP business where customer, vendor and partner meet.
Critical programmes
De-escalation with board-level reporting.
The right mandate
An L1 role — CEO report, MD or board; SVP in a Fortune 500 — with a revenue line and P&L.
What would make a role fail
No revenue ownership
A role without a revenue line is not considered.
No decision rights
Accountability for outcomes without the authority to decide.
The sideways move
A level below the board outside the Fortune 500.
Soft quality gates
Gates that can be overridden for a quarter-end.
The ideal role · KYR
The role this profile fits
The role has been written up in full as a role brief — The Cloud ERP & Business AI Transformation Executive. Its KYR, condensed:
What the company brings
Sponsorship
Board-level, with the role reporting to the executive accountable for strategic customers.
A real portfolio
Top-tier accounts with P&L attached.
The product line
A direct line into the product organisation.
An ecosystem bench
System integrators, hyperscalers and software partners to orchestrate.
The gap the hire must fill
ECC exits unowned
The largest accounts are deciding now, without an end-to-end owner.
AI stuck at copilots
Nobody owns the move to governed agentic processes.
Escalations unowned
Board escalations arrive without a quality-gate owner.
Evidence unused
Production findings do not shape the roadmap.
What the role offers
The three-view mandate
The customer's board, the product organisation and the ecosystem at once.
Agentic ERP at scale
Shaping adoption where the next decade is decided.
An executive voice
Forums, advisory boards, published thought leadership.
A team to build
A multinational leadership team from the ground up.
What makes it hard
Owned, not controlled
Outcomes delivered through organisations the role does not command.
The travel band
Sustained multi-continent travel, not occasional.
The highest stakes
Board-level escalations land exactly here.
A measurable bar
Eighteen months to visible consumption growth with no open critical escalations.
Lay the two side by side and read the four crossings. Executive search enquiries route via the contact below.
Explore the executive record
Navigate the section
Executive Career
By employer: Siemens, seventeen SAP years, and the independent chapter — roles and achievements.
View →Thought Leadership
Executive analysis, newsletters and the Executive Clarity series.
View →Publications
The complete authored and co-authored archive.
View →Case Studies
Selected transformation and quality-leadership outcomes.
View →CV
Board-level executive CV: read online, download the PDF or the contact card.
View → Featured thinking
Independent analysis, employer-free
Executive Clarity
The eight decisions behind an SAP transformation
A board-level decision series — from ECC timing to transformation governance.
Enter the hub →Newsletters
Signal, not noise
Four newsletters, 10,000+ subscribers combined.
Professional network: linkedin.com/in/andreasborn Supporting evidence: SAP Labs — I-140 recognition (article) →
Speaking & enquiries
Work with Andreas
Advisory, board briefings and speaking are arranged independently through sapperment · Executive Clarity, coordinated by Deborah Born — not through Andreas personally. This keeps the platform employer-independent and the engagements properly scoped.
Executive search enquiries: [email protected]